I was in a meeting last week when one of the participants noted that many blogs fail because of infrequent updates. This, she suggested, was because too many people felt a need to create perfect blog posts. Too long, too much time and thought on structure, substance, and standards.
Hmmm, that definitely resonated. There’s an internal benchmark that I feel compelled to make before commiting to the submit/publish button. Most likely that’s the residual impact of working as a journalist. Being in the midst of putting together a personal online clip library, I notice a distinct similarity between the style of weekly columns I once wrote and that measuring stick inside my head. Of course the big difference is that I’m now aiming to do daily what I once did weekly and for no money ;0) [Let me take a moment to say a big “Thank you” to those who are for making the clipping compendium possible :0) You know who you are!]
And that applies not only for blog posts but e-mails too. All too often I litter my e-mail drafts folder with partial and not perfected missives that I fail to mail because they don’t say everything I intended. But surely it is better to have paid a virtual greeting than none at all?
Perhaps what I really need is a big dose of “publish or be damned!”